Despite the emphasis in the upstream oil and gas industry on building data stores, both Master and Project, and migrating data between them, much important information remains locked away in application specific files, databases, spreadsheets, documents and file drawers. Because the digital oilfield is built on accurate, consistent and transparent data, achieving it requires effective enterprise data management that emphasizes data precision, granularity, meaning, and decision-support. To deliver the digital oilfield petroleum companies are adopting a more agile approach to their master data management (MDM) practices, one that stresses loose coupling of federated data sources to enable viewing of disparate, interconnected parts as a whole and allowing them to efficiently generate business intelligence in support of value-creating activities, such as field optimization and predictive analytics. The federated MDM approach generates further value by not locking organizations into a vendor or technology, allowing seamless technology adaptation and continuity for knowledge workers over time.
Brian will discuss the context and essential role of enterprise data management as it relates to Digital Energy.
Courtyard on St James
1885 St James Place
June 17, 2009, 11:30 a.m. - June 17, 2009, 1 p.m.